Making market data usable
Working across countries and product lines, Suzuki’s outboard motor division used to spend significant time creating and re-creating manual reports. Data was siloed into separate tables – hard to compare, even harder to act on.
“Before, we could only present data as raw numbers,” said Hinako Murahara, overseas sales department, Suzuki Corporation. “We used to create separate tables for each case.”
One platform, faster answers
With PowerStats, Suzuki’s team can now adjust views by dealer, horsepower class, or region instantly. What used to take hours or days now happens in moments – saving time while boosting visibility.
“Using PowerStats, we can switch between tables instantly, quickly grasping market conditions and sharing that with our dealers,” said Hinako Murahara.
This agility has helped streamline collaboration, speeding up both decision-making and communication across markets.
Better visibility, better decisions
“PowerStats has enabled much smoother communication,” said Hinako Murahara. “We can see what’s selling with each dealer, and we can now understand each market in much less time.”
The platform’s visual tools also played a role. “The graphs are easy to read, and you can quickly adjust the target period, scope, country and region.”
